B2B Content Marketing is the easiest way to build a relationship with potential clients you may never get the opportunity to meet in person. Consumers brands have taken to it with gusto; food brands post recipe videos, fashion brands collaborate with bloggers to launch their latest styles, the chances are your hairdresser has an Instagram … Continue reading 6 essential tips for B2B Content Marketing in 2019
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Finding new clients: Creating a compelling personal brand
When I started freelancing for the first time a couple of years ago, I thought that my biggest problem would be finding new clients. I lived abroad for most of my 20s so I didn't have a huge network of industry colleagues to call up in Ireland. I really worried that I'd struggle convincing companies … Continue reading Finding new clients: Creating a compelling personal brand